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Fun Fact #23: May 17th is Pack Rat Day.

  • May 16, 2019

I am introducing Pack Rat Day in an effort to spark conversation about saving old things for ever and ever no matter the value. This applies to your business and your digital ‘life’ and storage. Why the term Pack Rat?…

Color is not just for pictures.

  • April 30, 2019

Often times in marketing, the graphic people get all the glory. I am ok with that. They are very talented, and I envy what they can create to stir feelings within us. Their work is beautiful, inspiring, colorful and you…

Tell a story….

  • April 24, 2019

Put Another Way belongs to the Capital Region Chamber of Commerce. The Chamber is a phenomenal organization; so welcoming and supportive for all businesses, new or established. If you do not belong to your local Chamber of Commerce, please reach…

Unique- can we be unique in today’s marketing world?

  • July 31, 2018

I came across a great article featured in a newsletter from the American Marketing Association. “What You Have to Say Isn’t Unique. How You Say It Can Be” by Nathan Thornton shares a little history on genius marketing and some…

Writer’s block?

  • June 25, 2018

Feeling a little off on this Monday morning? Writer's block got your down? Writing is hard and writing about yourself can be challenging. It’s ok.  Don’t hang your head or struggle to join the masses like the poor little penguin…

Fun Fact #7: Food for thought.

  • May 2, 2018

How many times have you had a conversation with someone and at the end of the discussion one party says, “Well, it's food for thought?" It may be something deeply thought provoking such as new therapy options for curing lung…

“Above the fold”

  • April 26, 2018

You may have heard this term before, “above the fold”.  What does it mean and what is the impact it, if any, on your website? Years ago, when newspapers were the only game in town, location of a critical news…

Quick- Give me 100 words.

  • April 3, 2018

Some people say writing is a gift.  It takes heart and soul, luck, and hard work. It’s an exercise for the brain.  Many professors over the years claimed that stretching your brain builds the skills needed to write. I write…

Does blogging really help your SEO?

  • March 23, 2018

In a word, yes. Content is key and fresh, quality, unique content raises those Google crawler eyebrows!  Your website content may or may not change as the material is somewhat ‘set’ describing who you are and what you do.  Blogging…

Dealing with Deadlines

  • March 7, 2018

Here is a wonderful quote, somewhat humorous yet dead on point: “I love deadlines. I love the whooshing noise they make as they go by.” ― Douglas Adams, The Salmon of Doubt Deadlines make people crazy. I find that people…

Don’t have a salesperson? Sure, you do!

  • February 6, 2018

It’s your website and the content that is housed there. People ask me all the time what Put Another Way does and how it could impact their business.  It’s actually very simple.  We write about you and your business in…

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