Fun Fact #16: Another year thanks to you!
It may seem a bit strange to use the words Fun Fact for a business anniversary blog but in this case we think it is perfect. Fun Fact: The name of the company came about because when creating content, it…
Big plans for the new year?
2019 is almost here, are you ready? As the calendar pages turned quickly, December was here in a flash. Marketing planning usually takes place in late September/early October, but it is not too late. Let’s take a piece at a…
Deadline? No Problem.
I love deadlines. I like the whooshing sound they make as they fly by. Douglas Adams Does this describe you and how you feel about looming deadlines? We understand, and we can help. With only a few weeks left in…
Happy Halloween!
Today is Halloween and the traditions are celebrated in many countries and in many ways. Folklore speaks of Halloween as the evening before the Christian holy day of All Hallows' Day traditionally known as All Saints' Day on November 1st.…
How do you eat an elephant?
This morning I was sitting with a client discussing his new project to rebrand with a new logo and tag line in addition to converting all the company’s marketing materials and website layouts to this new brand. The more excited…
Content from farming your client base!
Naturally, all companies want to grow. Growing a business is challenging and can be costly. But what about the clients you already have? I recently met with a small local business on this very subject. We re-branded, redesigned, and ramped…
The Old Five Paragraph Essay
I bet you can remember the first major essay or paper you wrote. Sitting at a table, blank sheet of paper in the typewriter, (ha-ha), no idea how to attack this assignment. The same holds true for so many small…
Fun Fact #14: What is a copyright?
Below you will find some information about copyrights. This is not meant to be legal advice, and should you require legal advice, it is best to contact an attorney with experience with copyrighting. Here are some quick facts: What does…
Should you write content in the 1st person or 3rd person?
We are asked this question so many times and we don’t think there is a right or wrong answer. Some of our clients and readers are slightly confused so let’s define each before we start: First person: First person is…
Unique- can we be unique in today’s marketing world?
I came across a great article featured in a newsletter from the American Marketing Association. “What You Have to Say Isn’t Unique. How You Say It Can Be” by Nathan Thornton shares a little history on genius marketing and some…