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Deadline? No Problem.

  • November 15, 2018

I love deadlines. I like the whooshing sound they make as they fly by. Douglas Adams Does this describe you and how you feel about looming deadlines? We understand, and we can help. With only a few weeks left in…

Fun Fact # 15: It’s Author’s Day.

  • November 1, 2018

We came across this little-known fact that today, November 1st is Author’s Day. Being in the content and writing space, we’d like to share with you what we found out about this fun holiday. According to the website www.timeanddate.com “Writing…

Happy Halloween!

  • October 31, 2018

Today is Halloween and the traditions are celebrated in many countries and in many ways. Folklore speaks of Halloween as the evening before the Christian holy day of All Hallows' Day traditionally known as All Saints' Day on November 1st.…

How do you eat an elephant?

  • October 25, 2018

This morning I was sitting with a client discussing his new project to rebrand with a new logo and tag line in addition to converting all the company’s marketing materials and website layouts to this new brand. The more excited…

Fun Fact #14: What is a copyright?

  • September 27, 2018

Below you will find some information about copyrights. This is not meant to be legal advice, and should you require legal advice, it is best to contact an attorney with experience with copyrighting. Here are some quick facts: What does…

Fall or autumn?

  • September 20, 2018

The leaves are beginning to turn here in Upstate New York and the morning temperatures are chilly. It is fall…or do you call it autumn? There is quite a bit of history and discussion regarding the creation and usage of…

Fun Fact #13: We are talking ‘hay/hey” here!

  • September 11, 2018

Have you ever listened to people talk on the train or in the mall and paid attention to their grammar, accent or perhaps tone?  Many people use sayings and phrases, might I say, sometimes incorrectly. Old time sayings have been…

Should you write content in the 1st person or 3rd person?

  • September 5, 2018

We are asked this question so many times and we don’t think there is a right or wrong answer. Some of our clients and readers are slightly confused so let’s define each before we start: First person: First person is…

Your Electronic First Impression- The Resume.

  • August 7, 2018

Many people come to us asking for assistance with their resume. That got us thinking so we asked around, did a little research and here are some fun facts for you to think about: Did you know that the average…

Fun Fact #11:  Write it like a country music song!

  • July 24, 2018

Did you know that music can stimulate your creative juices and get them flowing? We listen to the radio in the office and find ourselves singing along to the music, especially country music. It is emotional, moving yet simple, and…

Go with your gut.

  • July 16, 2018

Not sure about what to say about your business or how to clearly explain the products and services you offer? Go with your gut. Writing your LinkedIn profile and looking to show the strength of your organization and the breath…

Fun Fact #10: What is i.e.?

  • July 9, 2018

(And no, it is not Internet Explorer!) It is very warm in New York this morning, so I will make this lesson short and sweet.  So many of today’s words and phrases originate from Latin roots. We don’t even realize…