Thanksgiving content? Simple. Speak from your heart.

  • November 20, 2018

Happy Thanksgiving from all of us at Put Another Way. Here, we spend our time writing content and working with our clients helping them talk about themselves and their businesses. Today, we have nothing to say.  It's all you!  Speak…

Deadline? No Problem.

  • November 15, 2018

I love deadlines. I like the whooshing sound they make as they fly by. Douglas Adams Does this describe you and how you feel about looming deadlines? We understand, and we can help. With only a few weeks left in…

Fun Fact # 15: It’s Author’s Day.

  • November 1, 2018

We came across this little-known fact that today, November 1st is Author’s Day. Being in the content and writing space, we’d like to share with you what we found out about this fun holiday. According to the website www.timeanddate.com “Writing…

Happy Halloween!

  • October 31, 2018

Today is Halloween and the traditions are celebrated in many countries and in many ways. Folklore speaks of Halloween as the evening before the Christian holy day of All Hallows' Day traditionally known as All Saints' Day on November 1st.…

How do you eat an elephant?

  • October 25, 2018

This morning I was sitting with a client discussing his new project to rebrand with a new logo and tag line in addition to converting all the company’s marketing materials and website layouts to this new brand. The more excited…

Content from farming your client base!

  • October 18, 2018

Naturally, all companies want to grow. Growing a business is challenging and can be costly. But what about the clients you already have? I recently met with a small local business on this very subject. We re-branded, redesigned, and ramped…

The Old Five Paragraph Essay

  • October 2, 2018

I bet you can remember the first major essay or paper you wrote. Sitting at a table, blank sheet of paper in the typewriter, (ha-ha), no idea how to attack this assignment. The same holds true for so many small…

Fun Fact #14: What is a copyright?

  • September 27, 2018

Below you will find some information about copyrights. This is not meant to be legal advice, and should you require legal advice, it is best to contact an attorney with experience with copyrighting. Here are some quick facts: What does…

Fall or autumn?

  • September 20, 2018

The leaves are beginning to turn here in Upstate New York and the morning temperatures are chilly. It is fall…or do you call it autumn? There is quite a bit of history and discussion regarding the creation and usage of…

Fun Fact #13: We are talking ‘hay/hey” here!

  • September 11, 2018

Have you ever listened to people talk on the train or in the mall and paid attention to their grammar, accent or perhaps tone?  Many people use sayings and phrases, might I say, sometimes incorrectly. Old time sayings have been…

Should you write content in the 1st person or 3rd person?

  • September 5, 2018

We are asked this question so many times and we don’t think there is a right or wrong answer. Some of our clients and readers are slightly confused so let’s define each before we start: First person: First person is…

Fun Fact #12: Oldest logos in the world

  • August 28, 2018

Logos and branding live in our world from the moment we wake up and see a logo on our alarm clocks, continuing as we drive a brand of car to work and in our offices and homes. Companies spend inordinate…