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If you have ever contemplated launching a business, starting a cooking blog, or creating an eCommerce site in support of your passion, you know the feeling when the domain provider sends you the email congratulations your domain name is registered. I remember when I registered my...
A resume is much more than your job history, skill summary, education, and interests. A resume is the selling of you. The pandemic has shaken our economy, commerce, and employment to its core. Depending on the size of the company, a human resource or hiring professional...
Just creating and typing the title for this blog post was concerning. Are we focused too much on working within the constraints of the pandemic? Should we attempt to just find our way to conduct business as usual with our current clients and new prospects?...
One writer farms, and the other one hunts. The difference between a content writer and a copywriter imitates the difference between a farmer and a hunter. A content writer’s job is that of farming or growing the business base and followers. Content writers depict the business or...
OK full disclosure? We don't really go fishing. We do like the lake, the mountain air, and ice cream on the dock. Sometimes you just need to get out, clear your head, and smell that mountain air. Creative and active minds need to stretch and...
As content and resume writers, it is our core process to spend the time with you understanding you, your job history, and your passions, and create your resume in your voice, not ours. These 5 resume tips are outside of the basic understanding of resume...
As content writers, we recognize the value and purpose of a logo. Logo designs drive the look and feel of the website, the marketing materials and even the social media pages. Your logo is more than a colorful image. It represents the value of your...
Guest blogging is exacting what you think it is. Someone writes a blog post/content on a third-party website with the intent to promote their own product or service. It occurs quite frequently with collaborative companies that do not directly compete. Guest blogging as a co-marketing strategy. Before...
We blog for a number of companies and all of them have asked that very question. The line is thin between self-serving and selling and staying in communication with your clients. Our clients are concerned about blogging when the coronavirus has dramatically changed the way...
Your resume tells your story. I recently completed a resume for a Marine. Notice I did not say former Marine because once a Marine, I’m told, always a Marine! I have a soft spot for military people. My dad was a Command Sergeant Major in the...
Time to get up and move. Working from home can be challenging and to those of you that are experiencing this for the first time, let me share some truths with you. Truth: Flex your muscles and your brain at the same time. I have always kept...
How do I run my business with everything going on in the world right now? The coronavirus (COVID-19) has taken our world and turned it upside down. How we run our businesses, our cities and towns and frankly are lives looks nothing like it did...