If Content Is King, Consistency Is Queen Written On Paper With A Red Cup Of Coffee.

Why content matters.

  • January 23, 2020

The simple importance of good content. As content writers we are acutely aware of the significance of relevant and quality content writing. We work with clients on a daily basis creating content, managing the content by the use of content…

Classic Blue Main Color Trend Of The Year 2020. White Fluffy Clouds Against A Pure Blue Sky

The delight of the color blue.

  • January 15, 2020

As content writers, we rarely enjoy the opportunity to make use of colors. In the movie, Mask, starring Cher, Eric Stoltz, Laura Dern, and Sam Elliot, the main character Rocky, describes colors to a blind Diana using common items.  Blue…

Quick Tips Words Written On A Notepad.

4 quick tips for preparing a killer résumé.

  • January 10, 2020

It’s a new year and maybe it’s time for a change. You have started to look for a new opportunity and realize you need an updated resume. Ten Second Rule. Did you know that when your resume appears before an…

Silver Shiny Happy New Year 2020 Card

Written Resolutions for 2020

  • December 30, 2019

Written Resolutions. Yes, it’s that time when the joy of the holidays are behind us and January 1st is looming over our heads. We are forced to face the music: How did we do on our 2019 goals and resolutions?…

Open Blank Journal With Winter Accents

Warm Winter Wishes…

  • December 23, 2019

Celebrations flourish this time of year. Joys of baking, cooking, and enjoying old-fashioned foods. Engaging in family traditions, and perhaps creating some new ones. Best plan of action: simply enjoying time with family and friends. The team at Put Another…

Old Books With Old Glasses

Fun Fact #29: Dickens and the English Language

  • December 19, 2019

Charles Dickens and his impact on the English Language. During the holiday season, we listen to music and read stories in a language that may be unfamiliar to us…Olde English. These works conjure up images of older, and sometimes arguably…

People Shaking Hands In An Elevator

Beyond the Elevator.

  • December 13, 2019

Almost, and without exception, you will hear the term “elevator pitch” on a daily basis. The elevator pitch is defined as “a succinct and persuasive sales pitch.”- Dictionary.com We tend to use this ‘pitch’ when in initial conversations with people…

Serendipity Word In A Dictionary

Serendipity- a finding by chance.

  • December 4, 2019

What does serendipity mean? Just the word makes me smile. Serendipity is a meeting, event, or discovery by chance or accident. Unlike fate that may be predetermined, serendipity is purely unexpected…and wonderful. When you have spare time, grab some popcorn…

Wording 'Give Thanks: Background Of The Fall Woods

Pause for a moment and give thanks.

  • November 25, 2019

The holiday season is our favorite time of year here at Put Another Way. Creative juices are flowing as the holidays gain momentum and snow in Upstate New York sparks imagination. Happy Thanksgiving from all of us at Put Another…

Image Of A Road Sign That Says

Social Proof in Content and Marketing

  • November 15, 2019

Most consumers are unaware that they are exposed to social proof influencing. I remember being a kid and the commercial came on that stated, “Four out of five dentists surveyed recommend sugarless gums for their patients who chew gum.” Trident used this testimonial to influence consumers to…

The Word Welcome Written On A Chalkboard Hanging On A Door Knocker.

The importance of your homepage layout and content.

  • November 8, 2019

Think of your homepage as your front door. The welcome mat is freshly swept, and the front door is clean and inviting. The doorbell rings a sweet chime and upon entering, your guests begin to sense and receive your tone…

Text Says Happy Halloween And Pictures Are Cookies On A Background

What is the meaning of the word “Halloween”?

  • October 30, 2019

Where does the name "Halloween" come from? Halloween is a shortened version of All Hallows Evening. It is the day before All Hallows Day otherwise known as the Christian holiday All Saint’s Day. Hallow meaning blessed. According to timeanddate.com, “Halloween…