Find Your Voice

We believe that your voice should be heard and represented throughout your brand. Writing in a voice that best reflects a client’s brand and beliefs creates the finest and most pertinent content.

Read more about us…


2345 Maxon Road Ext.
Suite 7
Schenectady, NY 12308
Cell: 518.469.8545
Office: 518.280.6650



You know who you are, and you clearly know what you do, then why is it so hard to write about it? It’s really not, you just need a little encouragement.

At Put Another Way, we encourage others for a living. We enjoy the challenges presented to us when a startup company is excited to begin their journey. Or an owner who has been in business 25 years decides it is time for a new logo, brand identity, and website.

Karen Lombardo is the founder of Put Another Way LLC. Karen has been creating original and relevant content for businesses for over a decade. The company culture is relaxed, our office mate is an old Pug named Izzy, and our philosophy is to listen first, create later.

Karen Lombardo Copywriter Albany NY
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We make content simple.

We spend the time to learn about you, your business, and your goals so that we get it right with a minimal amount of effort and anxiety on your part. Simple.

The process can be fun and enlightening and when we are done, you just may understand and realize that you are as good as your clients say you are, and your message needs to be heard. Simple.

In the end, we are here to address all aspects of you, your business, and your goals. Our excitement comes from that final moment when we show you your new website, your professional resume, or that trade show booth you have been waiting so long to update. Simple.

Work with us.

We love coffee. No really, we do. If you’re local to the Capital Region in New York, let’s meet in person. If you’re not, we can ‘virtually’ share  a steaming cup of Joe. Work with us and see what good content looks like.

We can hear your voice and it is dying to come out!

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