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Unique- can we be unique in today’s marketing world?

  • July 31, 2018

I came across a great article featured in a newsletter from the American Marketing Association. “What You Have to Say Isn’t Unique. How You Say It Can Be” by Nathan Thornton shares a little history on genius marketing and some…

Fun Fact #11:  Write it like a country music song!

  • July 24, 2018

Did you know that music can stimulate your creative juices and get them flowing? We listen to the radio in the office and find ourselves singing along to the music, especially country music. It is emotional, moving yet simple, and…

Go with your gut.

  • July 16, 2018

Not sure about what to say about your business or how to clearly explain the products and services you offer? Go with your gut. Writing your LinkedIn profile and looking to show the strength of your organization and the breath…

Fun Fact #10: What is i.e.?

  • July 9, 2018

(And no, it is not Internet Explorer!) It is very warm in New York this morning, so I will make this lesson short and sweet.  So many of today’s words and phrases originate from Latin roots. We don’t even realize…

Happy 4th of July!

  • July 2, 2018

For many Americans, the Fourth of July sparks (no pun intended) memories, thoughts, and ideas from our childhood and family celebrations: Fireworks Red White & Blue clothing The beginning of county fair season Cookouts Lawn games Family and friends All…